Six years ago, Sara Tidhar found herself in a predicament. She had suddenly become a single mom and realized that to make ends meet, her stay-at-home status had to change. And quick.
So she did what came naturally: She started to cook. She hoped the comfort she felt at the stove would help her think of a way to continue putting food on the table. But it was her son who came up with the solution: “Mom, you should sell those nuts you make for us.” Sara had been making roasted nuts for her kids since they were little. She felt good about giving them a healthy snack, and the kids were crazy about them.
She’d learned her secret roasting technique from her grandmother, who’d made nuts in her tiny kitchen as a special treat for Sara and her cousins. Sara’s love of good seasonings had been passed down from her grandfather, who traveled the globe at the turn of the century as a spice trader. To Sara, it seemed right that her new profession would honor her connection to family.
She started out selling mostly to local cafés in Silicon Valley, and it turned out that people loved the nuts as much as her kids did. Making nuts quickly turned into a 24-hour-a-day endeavor. In fact, she slept by the oven most nights. It wasn’t long before a major national grocery retailer took notice. The next thing she knew, Sara was standing in front of her kitchen stove, holding orders for thousands of cases of nuts.
She couldn’t afford to be in shock for long. She had to go out and find people help her fill the orders. Everyone worked day and night crafting the nuts, never taking a shortcut. They made the order deadline. Sara still remembers how she cried when she finally got to hand out the first paychecks. Because in building her team, she found more than just workers for her business; she found a new family.
Sara’s proud that she now gets to share her nuts, so everyone can join her in her mission to Celebrate Life Every Day.
Our Process
“Our secret roasting method was handed down to me from my grandmother, and you can taste the love in every bite.”
-Sara
The devil is in the (delicious) details.
Our process hasn’t changed a bit since Sara made those first batches of nuts in her home kitchen. And we really can’t imagine doing it any other way.
We buy only the highest quality nuts we can find, often from family farms that have been tending the land and harvesting nuts for decades.
Once we’re sure we’ve picked the best, we bring the nuts into our artisan roaster and get the secret family roasting recipe started.
Our meticulous process eliminates any trace of bitterness in the nuts and, most importantly, helps minimize absorption of the organic canola oil we use for roasting. This technique has lots of benefits:
• A lighter nut with amazing crunch• Gives the nuts a perfect, wafer-thin coating of pure cane sugar
• More nuts per ounce than other brands
We always roast by hand in small batches (with lots of care and love) so that every nut in every bag is consistently delicious.
Simply scrumptious: These buttery mammoth pecan halves kissed with pure cane sugar are deliciously addictive.
We give you fair warning: these nuts are so delectable, you may not be able to keep your hand out of the bag. We slow roast big, flavorful pecans with a bit of organic canola oil to give them featherweight texture and amazing crunch. Each nut is then sweetened just right with nothing but the purest cane sugar. Eat them straight out of the bag and be transported to a more carefree time when treats were as innocent as they were delightful. Toss them in a spinach-and-blue-cheese salad to give your lunch an instant status upgrade.
Candied Walnuts
Deliciously back-to-basics: These creamy walnuts kissed with pure cane sugar are dreamily delectable.
Oh, the noble walnut: so rich, so flavorful, so ready to be Santé-fied! We slow roast premium walnuts with a bit of organic canola oil to give them our trademark light texture and amazing crunch. Each nut is then sweetened just right with nothing but the purest cane sugar. Put a bowl out at your next party and watch them disappear. Mix them into your favorite pancake recipe and your kids will call you a superhero.
Garlic Almonds
Zesty garlic, cayenne and black pepper give these almonds their savory punch. A touch of pure cane sugar makes them irresistible.
Buckle your seatbelts: these crisp almonds are as peppy as a sportscar. How do we get them that way? We slow roast them with a bit of organic canola oil to give them our trademark light texture and amazing crunch. We then season them with our secret recipe of zingy spices and sweeten them just right with nothing but the purest cane sugar. Keep a bag in your desk at work for an afternoon pick-me-up that’s way healthier than a candy bar. Just make sure you lock the drawer. These nuts have a way of vanishing when you’re not looking.
Deliciousness pure and simple: Mammoth pecan halves roasted and salted to perfection.
Be prepared: Our pecans will forever change what you think about regular roasted nuts. That’s because we use a secret family recipe (shhhh!). We carefully roast them with a bit of organic canola oil to make them light as air and oh-so-crunchy and then add just enough salt to make them undeniably delicious. Of course, they’re to die for straight from the bag. But don’t stop there. Chop up a handful for your grandmom’s chocolate chip cookie recipe. Toss with linguini, shrimp and olive oil. Sprinkle over waffles with syrup. The possibilities are endless.
OH MY GOODNESS! The candied nuts remind me of the top layer of the sweet potato casserole my family makes at Thanksgiving. It tastes so good! The garlic nuts are so addictive, yet filling! These nuts are great to toss in a salad or just a snack. Not only do these nuts taste great, they are a healthy snack! If you go to their website now, you can use a coupon code when making a purchase! The code is: 2011-Blog-026. This coupon code expires December 16th, 2011.
I received free samples to properly conduct this review & the opinions of this product are solely mine. Opinions may vary to my own. I did not receive any monetary value to conduct this review.
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